In Canada, work is underway to help seafood processors digitise their data in real time

Hopes are high that this will improve the profitability and sustainability of a critical player in the global seafood supply chain.

Amidst unprecedented consumer demand, the need for the global seafood value chain to scale up productivity is becoming increasingly important. One way in which it can do this is by incorporating technology such as analytics software, robotics or artificial intelligence (AI) to boost performance in quality control and improve efficiency, traceability and transparency.

Canadian artificial intelligence firm ThisFish Inc. is working to digitise seafood processing with its new software Tally. According to CEO and Co-Founder Eric Enno Tamm, Tally was born as a result of gaps in the seafood supply chain, particularly among processors.

“I would describe seafood processors as a linchpin in the supply chain,” he said. “There are millions of farmers and fishermen on one side, and millions of retailers, restaurants and consumers on the other. In the middle, there are around 23,000 processing firms engaged in global trade, but most are still analogue and not very digitised at all. If you are going to have a transformative effect on the global seafood supply chain, the best place to start is the seafood processor.”