The Marine Stewardship Council’s sustainable seafood finder mobile app has passed 500 downloads, less than a month after its official launch.
Project manager, Andrew Bowman says: "This is a fantastic response that shows there’s a genuine interest from the public in mobile-based, up-to-date information about where they can buy MSC certified sustainable seafood. As well as helping shoppers to make an informed choice about their fish, the app promotes our partners’ commitment to sustainable sourcing and keeps these interested, engaged shoppers informed about the latest developments in the sustainable fisheries that supply the products."
