Walmart has announced the debut of its Sustainability Leaders shop, an online shopping portal on Walmart.com that helps customers identify and purchase products from suppliers that are leading in sustainability.
The launch of the Sustainability Leaders is said to build on the company’s ambition to provide customers more information about the products they purchase at Walmart, helping to advance the company’s goal to offer customers a way to choose products they can afford, and that are produced in an environmentally and socially responsible way.
The Sustainability Leaders shop is the customer-facing iteration of Walmart’s Sustainability Index which was launched in 2009.
Until now, the Sustainability Index, which gathers and analyses information about a supplier’s approach to managing its social and environmental impact on the full lifecycle of its products, had only been a tool for Walmart and its suppliers. Now, as part of the Sustainability Leaders shop, important insights from the tool are available to anyone.
The Sustainability Leaders shop takes information from the Index and translates it into an easy-to-understand format for Walmart customers. Products displayed with a badge indicate that their manufacturer ranks as best in class among other suppliers in that product category, based on their responses to detailed category surveys developed by TSC. The badge symbolises that the manufacturer of that product is ranked highest among its peers within its category; or in categories where there are many leading manufacturers, products made by any manufacturer that scores over 80%, will also qualify for a badge.
“The Sustainability Leaders shop on Walmart.com is the first step in helping our customers identify which brands and suppliers are leading the way in sustainability,” explained Neil Ashe, president and CEO of Walmart Global eCommerce. “Our customers can trust us to work with suppliers who have an ongoing commitment to both sustainability and affordability.”
