The Honourable Peter MacKay, Canadian Minister of Foreign Affairs and Minister of the Atlantic Canada Opportunities Agency, and the Honourable Loyola Hearn, Minister of Fisheries and Oceans, on 25 January announced the appointment of Loyola Sullivan as Ambassador for Fisheries Conservation.

“The role of the Ambassador for Fisheries Conservation is pivotal to Canada’s continued strong international presence in ensuring sustainable world fisheries,” said Minister MacKay.

“Having someone with Loyola Sullivan's credibility join us in our fight against overfishing is tremendous,” said Minister Hearn. “Ambassador Sullivan's efforts on the international scene will help secure the significant gains we made when we overhauled NAFO last fall.”

As Ambassador for Fisheries Conservation, Mr Sullivan will represent the ministers of Foreign Affairs and Fisheries and Oceans and will meet regularly with relevant national and international stakeholders on matters relating to overfishing and fish stock management. Specifically, he will advocate Canada’s international priorities for the ongoing reform of regional fisheries management organisations, the use of improved science and technology, and in greater flag, port and market state responsibilities. He will also press countries to ratify and implement international instruments.