The member companies of the Pacific Alliance for Sustainable Tuna - representing 93% of total tuna production in Mexico – have voluntarily withdraw from fishing Pacific bluefin tuna for the next five years, including the 2015 season.
The members of the Alliance – Grupomar, Herdez Del Fuerte, Pesca Azteca, and Procesa – made this decision after working with Mexico's National Commission for Fisheries and Aquaculture (CONAPESCA) and National Fisheries Institute (INAPESCA) as well as scientific experts at the InterAmerican Tropical Tuna Commission (IATTC) to develop a strategy for the recovery of bluefin, which faces severe pressure from overfishing, and to continue to advance Mexico's position as a leader in sustainable fisheries.
"By withdrawing from the highly lucrative bluefin market for five years to allow the stocks to recover, our members are putting their money where their mouths are," said Mariana Ramos Sanchez, Director of the Pacific Alliance for Sustainable Tuna. "It is the right thing to do for the environment, and we hope other companies will follow suit."
The members of the Pacific Alliance for Sustainable Tuna are committed to science-based fisheries management and to making the right business decisions for the environment. This decision is one of many investments that the members of the Pacific Alliance for Sustainable Tuna will make to promote its vision for healthy oceans.
"Our member companies will continue to lead on sustainable fishing – ensuring that consumers can feel good every time they eat Mexican tuna," added Ms Ramos.