The Seafood Nutrition Partnership (SNP) has nearly reached its goal of $7.5 million in contributions from the seafood industry – half of what is ultimately needed to underwrite a three-year national public health campaign that would begin in 2015.

Linda Cornish, executive director of the Seafood Nutrition Partnership

Linda Cornish, executive director of the Seafood Nutrition Partnership

A long list of contributors from across the USA’s leading seafood businesses have pledged a significant total of $6 million to date during the quiet phase of the fundraising campaign.

The nonprofit Seafood Nutrition Partnership (SNP) launched the public phase of its campaign at the Seafood Expo North America Conference in Boston, inviting all seafood businesses to contribute to the remaining $1.5 million goal from the seafood sector.

An accompanying video (see below) highlights several key seafood industry leaders rallying support for SNP now.

“With America’s health on the line, now is the time for all key players in the seafood industry to step forward and demonstrate the positive difference that eating seafood can make on the well-being of the US population,” stated Linda Cornish, executive director of the Seafood Nutrition Partnership. “Our plan for confronting the nation’s health crisis is not that complicated, but it takes time, partners and resources, if we are to truly affect change in the American diet at a societal level. Through this effort, we can inspire a healthier nation, but the time to act is now.”