GLOBALG.A.P. has introduced the GGN consumer label for fish and seafood from certified aquaculture at Seafood Expo Global in Brussels.
The aim is to actively support customers from trade, industry and aquaculture with a clearly recognisable consumer label and a new online service.
GGN is the common short form for the ‘GLOBAL G.A.P. Number’. It identifies all farms participating in the certification scheme by GLOBALG.A.P. Trade and industry today already check the successful certification of agricultural operations online using the GGN.
Together with the GGN label, GLOBALG.A.P. is presenting a new online platform on which consumers can also obtain specific information on individual farms and products using the GGN from May 2016 onwards.
With the farm search based on the GLOBALG.A.P. Number printed on the consumer product, the GGN will become the key for transparent communication from consumers to farms.
In cooperation, the online portal with the GGN farm search will also be made available to other standards. One such cooperation was already agreed before the official launch, with the Friend of the Sea standard.
The GGN consumer label is based on the current GLOBALG.A.P. Standard Version 5, which includes a much wider range of species than most comparable standards. The standard covers extensive requirements for food safety, animal welfare, occupational safety and environmental protection. 30 different species of fish and seafood from aquaculture in 28 countries (as of 31 March 2016) are currently certified.
