The Scottish delegation which recently attended the Brussels Seafood Expo Global, reported a successful trip, having met with motivated buyers and secured new deals.
The visit aimed to help secure more of the global seafood market for Scottish shellfish, salmon, whitefish and pelagic.
David Rae, Dawnfresh Seafood, said: “Although this year seemed to be a little quieter than previous years, the buyers that did visit us were more motivated to close sales. Our main focus was to launch our fantastic new ranges of Ready to Eat, Ready to Cook and Ready to Party fish to the retail and foodservice sector, and we had strong interest from buyers in Europe and beyond – which we are confident will lead to additional listings.”
He added that the firm also signed a new deal to sell Harasu trout bellies to a company in Japan, which will add another new territory to our international business.
Natalie Bell, Seafood Scotland, said: “The seafood industry is crucial to Scotland’s success, and as an industry, we are responsible for attracting business to Scotland by showcasing our sustainable, world-class products. With buyers wielding global purchasing power present in Brussels, we’re delighted to report such a successful trip.”
Companies attending included Associated Seafoods, Caley Fisheries Ltd, Cooke Aquaculture, Dawnfresh, Highland Smoked Salmon, International Fish Canners / Nor-sea foods, JK Thompson, Loch Duart and the Scottish Salmon Company.
Seafood Scotland was established by the industry in 1999 to increase trade opportunities for the Scottish seafood sector.
