Danish plate plate freezer manufacturer A/S Dybvad Stal Industri (DSI) told WF its current orderflow is exceeding the company’s expectations and it has been particularly gratifying that a number of new customers placed orders in the first three-quarters of 2010.
“We like to think that the progress is fuelled by our concern for quality in design and manufacture and the development of individual solutions for any of our customers,” a DSI spokesman said.
“Together with our partners worldwide we offer the on- and off-shore processing industry quality plate freezers that last the most in even the toughest conditions. Quality lasts and so does the loyalty of our customers.”
The recent Norfishing exhibition in Trondheim, Norway, was a particularly positive experience for DSI and the company was encouraged by the support it received for its focus on quality, green-tech and sustainability by moving away from freon to ammonia cooling systems.
The company has also secured a new partner in New Zealand-based refrigeration engineering company Realcold Milmech, which has offices and production in Auckland and Dunedin, New Zealand, and in Brisbane, Australia.
Realcold Milmech is now marketing and selling DSI’s platefreezers in the Oceania region.
“We are looking forward to this partnership. The market ‘down under’ is developing and we are exited by the new possibilities Realcold Milmech is offering,” says Peter Christensen, sales director at DSI.
Refrigeration Engineering Co Ltd was founded in 1952 in New Zealand but changed its name to Realcold Milmech after the purchase of the company Millers Mechanical in the 1980s.
Later the company expanded its sales to Australia and the US.
One of the products Realcold will be selling is DSI’s new control box for the Corepoint temperature measuring system, which has arrived on the market and informs users when processed food has reached the right temperature.
The control box can also be directly connected to the Corepoint thermo sensor, creating what DSI calls a “no fuss measuring system” that is easily installed to a plate freezer to help food manufacturers produce high quality products more cost-effectively.
Lastly, DSI has been chosen to be part of a global exporting campaign initiated by The Danish Trade Council.
The campaign, called The Vitus Programme and named after the Danish explorer Vitus Bering who discovered the Aleutian Islands in 1741 and later gave name to both The Bering Sea and The Bering Strait, has been established for small- and medium-sized Danish companies with special global exporting potential.
“The Trade Council supports our company in the effort to go into a specially chosen new market and its ambition is clear: Within only nine months we should experience a new exporting success,” the DSI spokesman said. “Despite the fact DSI has exported plate freezers to all continents there are still countries for us to explore and we are looking forward to conquering new markets in the spirit of Vitus Bering.”
