Seafood shoppers in Hong Kong can now buy Aquaculture Stewardship Council (ASC) certified fish in their local supermarket following Market Place by Jasons’ launch of ASC labelled responsibly farmed pangasius in its stores.
The ASC labelled NBM pangasius fillets are a frozen product farmed and supplied by the ASC certified An My Fish JSB farm in Vietnam.
Chris Ninnes, CEO, ASC, said: “I am delighted with the growing support for ASC across Asia. We have seen the launch of ASC certified salmon and pangasius in Japan. And, the Sustainable Seafood Festival across Asia in June has helped to further raise ASC’s profile in the region."
ASC certified seafood is growing in popularity across Hong Kong and Asia. There are now six ASC labelled products on offer in Hong Kong including pangasius from Godaco Seafoods JSC and An My Fish JSC in Vietnam.
Farms certified to the ASC standard demonstrate that they use methods which minimise environmental impacts and care for their farm workers and local communities. As a result, they deliver a cleaner seabed, cleaner water, healthier fish, preserve the diversity of species and wild population, follow strict feed requirements and ensure social responsibility.
There are currently 44 pangasius farms certified against the ASC pangasius standard and four more farms are under assessment.
Companies wishing to trade ASC certified products must pass a chain of custody audit carried out by an independent certifier which guarantees that a product can be traced throughout the entire supply chain to a responsibly managed farm.
