ICFA to unveil seafood nutrition toolkit

ICFA, a coalition of the national fish and seafood industry associations from the world’s major fishing nations, is working together with its counterpart, Global Seafood Communicators (GSC), a group dedicated to advancing effective communication within the seafood sector, to construct a resource that will assist ICFA and its members in communicating unified messaging on seafood’s health benefits to a wealth of audiences. 

“The toolkit will not only identify existing evidence and known benefits of seafood consumption but will contain messaging to help ICFA reach a common goal: raise public awareness of the benefits of eating seafood using correct, science-based messaging,” GSC Chair Fiona MacMillan, of Seafood New Zealand, said.  

The group introduced the toolkit during a panel at Seafood Expo Global. 

“This new resource will be a cornerstone of the work ICFA and GSC do and will support us as we continue to move forward and grow,” ICFA Chair Ivan López Van der Veen said. “With resources like the toolkit, we will be able to not only discuss the topics most important to seafood internally but communicate them publicly.”