Danish company Poly-DK, specialist in the development of fibre-based ropes and lines for industrial, marine and offshore, has changed its name to Nordic Rope Aps.

The company says that the main reason for the change of name is due to Internet search becoming more specific. More and more inquiries are based on web searches, product name, and the company name related to the product.

The new modern company logo is a rope with three strands.

The company has over 30 years experience in the fibre industry, and, as well as a wide range of ropes and lines, it manufactures the new generation of fibre materials from 0.06mm up to 300mm in diameter, with tensile strengths reaching over 1000daN.