The UK’s Seafish has launched The World is Your Oyster, a campaign designed to showcase career prospects in the seafood industry and capture the imagination of young people aged 16-24 who are trying to secure their first step on the career ladder.
According to Seafish, young people could be attracted in to the industry by highlighting some of the unique perks and qualifications linked to these careers, such as the potential to travel the world promoting seafood or learning survival skills whilst working on a fishing vessel.
With an aging workforce, the seafood industry is looking to reinvigorate the talent pool by providing a more holistic picture of all that the sector has to offer young people looking to get in to a rewarding career path. Seafish also highlights the seafood industry’s competitive wages, the variety of roles, apprenticeship and training options where people can ‘learn as you earn’ and quick career progression.
Through engaging case studies and a film, the stories of several vibrant and aspirational young people, forging successful careers in the seafood industry have been brought to life on the Seafish website.
As well as promoting the campaign through schools, career advisors and recruitment consultants, Seafish is also encouraging industry ambassadors to share their own career highlights on Twitter.
