Big Mouth strikes again


An iconic singing fish is serenading passengers at the UK’s busiest railway station as wild fish advocate, LEAP, launches its largest campaign to date

Two weeks of billboards at Waterloo in London will feature the animatronic Big Mouth Billy Bass urging passers-by to choose wild fish over farmed produce.

Running from 9 October, the campaign features 16 billboards plus TV and social media promotions.

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