Seafood Scotland has launched an export programme to help companies respond to market changes and maximise opportunities to develop or expand trading links with France, Spain and Italy.
Experienced France-based seafood consultant Bruno Correard will be compiling quarterly market insight reports, which Seafood Scotland anticipates will provide invaluable information and bring about real opportunities for the Scottish industry. The reports include analysis ofpolitical, economic and social factors affecting the seafood industry. “These will help to identify changes in consumer behaviour, identify new trends, and aid trade development for seafood companies. Bruno Correard is also available to provide support on the ground in these countries where needed,” says Marketing Manager Clare Dixon.
“We are delighted that Bruno Correard will be undertaking a role for Seafood Scotland and the Scottish seafood industry. He has a wealth of European and global seafood experience, from catching, right through to retail and food service. The market insight and intelligence he provides will ensure that we remain market facing and able to maximise the value of Scottish seafood. With his extensive network of contacts, he is also able to identify new opportunities for Scottish seafood,” states SFS CEO Libby Woodhatch.
Bruno Correard is visiting Scotland from 29 June-1 July and is available for private meetings with seafood companies to discuss to discuss their ambitions for European markets. Appointments are available through Clare Dixon, clare@seafoodscotland.org or +44 (0)131 557 9344.
