Urchinomics appointment enhances NZ operations

In this newly-established role, Morton will work closely with Urchinomics In-Country Lead Maru Samuels to spearhead the development of urchin ranching operations using Urchinomics proprietary system, to address the growing issue of kina (urchin) barrens in Aotearoa.

Based in both the United States and Aotearoa, Morton brings a wealth of international investment, advisory, governance and operating experience to the role. He has previously led and invested into aquaculture companies.

He currently chairs the KinaNomics and Greenwave Aotearoa initiatives in partnership with Envirostrat. He also serves on the board of TNUE Ltd for New Zealand Green Investment Finance and Tupu Angitu, and is a General Partner with the agri/food technology fund Finistere Ventures.

“The opportunity to work with Urchinomics to develop local partnerships providing high quality food products to the world with a sustainable solution for the environmental challenge presented by Kina barrens in Aotearoa is very exciting. I look forward to being a small part of this remarkable global initiative and team, while striving to generate additional local benefits around job creation, economic development and restoring our ocean’s biodiversity,” Morton said.

Urchinomics Chairman Giles Cadman said Morton is a “tremendous addition” to the team.

“His deep respect for the land and sea and his strategic insights will greatly enhance our operations and our mission to restore and sustain marine ecosystems. We are thrilled to have him on board and are confident that he will help drive our mission forward,” he said.

“Mawae’s appointment comes at a crucial time as we scale our efforts in Aotearoa and deepen our commitment to the communities and ecosystems we serve,” Urchinomics CEO Perry Bevin added. “His expertise in strategic thinking and profound understanding of the urgent issues caused by Kina barrens will be invaluable as we begin scaling our activities.”